Patient Support Program
Developed a Patient Education Support Programme that supported patients both understand and adhere to their treatment at every stage of their journey while taking two novel cancer drugs from BMS. We worked in partnership with Apodi who’s expertise supported the programme with the inclusion of physical support touch points.
The programme included a series of bespoke tools and a suite of educational literature to support the patient’s treatment through what can be for many both complex and challenging time.
To underpin this patient education programme Mass, in partnership with Apodi, developed a nurse based support programme to provide additional telephone support and interactions with patients.
Physical, digital and social